I’m often asked to talk to groups and to lead workshops on strategic thinking. (I even get paid for it occasionally). In a nutshell, here’s what I say:
Clearly define your offer and how to fulfil it
Simple, really. Any questions?
First posted April 17th, 2007 and, even if I say so myself, worth repeating again and again and again.
Clearly define your offer and how to fulfil it
- For the customer, investor, supplier and employee
- What, why, when, how, where, who?
- What not, why not, when not, how not, where not, who not?
- Consistent, coherent, understandable, doable, communicable
- Simpler is easier, less risky, concentrates resources for maximum impact
- Put in place the people, resources and priorities
- Build the processes, organisation, culture and style
- Dedicate people to make change happen
- Do the stuff you decided to do
- Cut out the stuff you decided not to do
- Fix problem causes before clearing backlogs
- Measure, report and communicate progress on the strategy (up and down, in and out)
Simple, really. Any questions?
First posted April 17th, 2007 and, even if I say so myself, worth repeating again and again and again.